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Sports BallTracker
- Industry
- sports
- Product Type
- physical
- Problem
- There’s lack of accurate information about how sports balls are used in terms of performance and efficiency.
- Market Size & User Personas
- The primary user personas are coaches, athletes, sports scientists and sports gear manufacturers. The secondary user personas are semi-professional sports teams or sports clubs and physical education classes. The market size for this sector is around $2 billion.
- Solution
- Sports BallTracker is a physical device that helps capture data about a sports ball in terms of its movement, speed, angle, trajectory, etc. This data can be used to create actionable insights that will help athletes, coaches, and manufacturers alike.
- MVP Features
- The core features of the MVP of Sports BallTracker include the following: an embedded accelerometer to measure acceleration, a gyroscope to measure the angle and direction of the ball, Bluetooth connectivity for transferring the data, and a mobile app for visualization.
- Implementation Details
- The device will be installed on any sports ball like a football, basketball, baseball, etc. It will measure and track the movement and position of the ball and then transmit the data to the mobile app for further analysis.
- Value Proposition
- Once the device is installed, it is able to provide athletes, coaches and sports gear manufacturers with valuable and real-time data about the performance of a sports ball to help them make better decisions.
- Pain Points to Solve
- The main pain point that Sports BallTracker solves is the lack of accurate information about how sports balls are used in terms of performance and efficiency.
- Sales & Marketing Channels
- The sales and marketing channels for the product would be through direct sales to coaches and athletes, sports equipment stores, and online sales platforms.
- Revenue Stream Sources
- The main sources of revenue for this product are direct sales, subscription-based services, and advertisement.
- Cost Structures
- The cost structures include upfront costs for developing the device and mobile app and the ongoing costs associated with advertising, customer support, and other activities.
- Key Activities
- The key activities for this product include engineering and developing the device and mobile app, testing and verifying the product, creating advertising campaigns, and providing customer support.
- Key Resources
- The key resources for this product include a team of engineers and developers, funds for advertising, and customer support personnel.
- Key Partners
- The key partners for this product include sports ball manufacturers and sports equipment stores.
- Competition Landscape
- The main competitors for this product include similar products like Zepp and Playr.
- Competition Advantage
- The main competitive advantage of Sports BallTracker is its ability to provide real-time data about the performance of a sports ball that can be used to make better decisions.
- Idea Validation Steps
- The idea validation steps involve talking to potential users, conducting surveys and interviews, and research online about the current market for the product and its competitors.
- Potential Business Challenges
- The potential business challenges include user adoption, developing and executing efficient marketing campaigns, and managing customer relationships.